Blog: Sustainable Software Development
Sustainable businesses lead to cost savings, higher customer satisfaction, and competitive advantage. At the end of the day, it's a win-win situation. This is reinforced by the fact that more and more public funding in the area of sustainability is made available to (software) companies.
Sustainability is increasingly becoming an important issue for software companies. Sustainable marketing not only offers the opportunity to communicate the company's environmental and social responsibility. It is also an worthy instrument to win the trust and loyalty of customers.
A study by the "Centre for Energy-Efficient Telecommunications" (CEET) and the "Swedish KTH Royal Institute of Technology" estimates that information and communications technology (ICT) already accounts for around 10% of energy consumption worldwide. This figure will continue to increase in the future as more and more AI systems are deployed.